Case Study: Walter Tools boosts LinkedIn share of voice and engagement with Sociuu Employee Advocacy

Walter boosts LinkedIn SOV with Sociuu, driving 840 posts and €31,000 in earned media value

The customer, Walter Tools, a manufacturer of metalworking and precision tools, sought to increase its social media presence and share of voice on LinkedIn. To meet this challenge, they partnered with the vendor Sociuu to implement its Employee Advocacy platform.

Sociuu's solution enabled an employee-driven advocacy program that achieved significant results. The program saw a 66% adoption rate, with employees sharing 840 posts and generating an Earned Media Value of €31,000. This effort resulted in a 5.6 ROI and successfully increased the company's social media reach and engagement.

Walter