Case Study: Topdanmark achieves 78% employee engagement with Sociuu

Topdanmark achieves 78% employee engagement with Sociuu

Topdanmark, one of Denmark's largest insurance companies, faced the challenge of effectively leveraging social media for its sales professionals to improve lead generation. They needed a streamlined way to boost employee engagement in social selling. To address this, they turned to the vendor Sociuu and implemented its employee advocacy platform.

The solution from Sociuu provided a simple platform for easy content sharing and engagement tracking. After implementation, Topdanmark achieved remarkable results, including a 78% employee engagement rate and over 210% ROI in earned media value. The average engagement rate on employee-shared posts reached 53%. These metrics clearly demonstrate the significant impact Sociuu had on enhancing their advocacy program.

Topdanmark