Socius Marketing
17 Case Studies
A Socius Marketing Case Study
Marshall Orthodontics, a practice focused on patient-centric orthodontic solutions, faced the challenge of launching and scaling its business. It needed a strong digital foundation for long-term growth, reliable local visibility, and marketing systems that could scale without adding internal complexity to ensure a consistent flow of new patients. The practice partnered with Socius Marketing to manage its digital ecosystem.
Socius implemented a full-funnel solution including website design, Google Business Profile management, and targeted advertising campaigns. This strategy resulted in a 14.7% increase in leads while simultaneously decreasing total marketing spend by 2.65%. The cost per lead was reduced by 21.75% and the practice's conversion rate was nearly double the industry average. Socius provided Marshall Orthodontics with a reliable pipeline of new patients and significant ROI growth, allowing the practice to focus entirely on patient care.