Case Study: FRED FIRE boosts brand awareness and lead generation with SocialMadeSimple

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The customer, FRED Fire, LLC, which produces fire retardant extinguishing devices, was initially hesitant to use social media to market its niche products. The vendor, SocialMadeSimple, addressed this challenge by leveraging Facebook's targeting capabilities alongside its own platform to build brand awareness and generate a consistent flow of leads.

SocialMadeSimple implemented a comprehensive solution involving a dedicated team of experts, custom organic and boosted content, and targeted lead generation advertisements. The results were significant, including an average cost per lead of $1.27, the generation of 87 leads per month, and a 234% increase in video views, successfully establishing the client's strong social media presence and driving tangible customer opportunities.

FRED Fire