Case Study: Floor Coverings International achieves stronger leads and social media growth with SocialMadeSimple

Floor Coverings International - Customer Case Study

Floor Coverings International, a manufacturer-direct flooring installation franchise with over 200 locations, needed an effective and scalable social media marketing solution to drive tangible results. They partnered with vendor SocialMadeSimple for its social media management and advertising services.

SocialMadeSimple implemented a comprehensive strategy involving three custom weekly posts and localized, interest-based ad campaigns to generate leads. The solution utilized their SocialModo platform for management and reporting. The results were highly successful, leading to SocialMadeSimple becoming the preferred vendor for over 85 franchise locations. A 90-day pilot program delivered over 2,300 leads with a 40% conversion rate and over 15.5 million total impressions.

Floor Coverings International