Case Study: Samsung Memory achieves 6.19M reach with Sociallyin's full-service social media management

Samsung Memory boosts B2B social reach 100% with Sociallyin

Samsung Memory, a B2B division of Samsung selling SSDs and DRAM, lacked any social media presence for its enterprise storage products, causing low engagement and minimal growth despite its powerful consumer brand. The company engaged the vendor Sociallyin for full-service social media management to build a B2B social strategy from the ground up.

Sociallyin implemented a new strategy focused on vertical targeting and community management, creating 220 tailored posts for audiences in gaming, education, government, and healthcare. This solution, which included proactive engagement and influencer partnerships, led to a total reach of 6.19 million, a 333% increase in shares, and a 92% rise in average engagements, transforming Samsung Memory's social channels into a high-performing asset.

Samsung Memory