Case Study: Zebra Achieves Faster In-House Video Creation with Socialive

Zebra creates social media video in-house with Socialive and instantly edits captions

Zebra Technologies, a global leader in digital solutions, faced a challenge in creating video content for its social media strategy. The social media team was dependent on other internal teams and third-party resources, leaving them with little control and a reactive posture. To gain independence and create more engaging, snackable video content, they turned to Socialive's CreatorSuite video platform.

Using Socialive's platform, the Zebra team could independently crowdsource, instantly edit, and generate captions for a wide variety of video content. This solution empowered them to be self-reliant and quickly repurpose recordings into multiple formats. As a result, Socialive helped Zebra boost social engagement and generated an increased internal appetite for video, with the team now leading by example in video creation.

Zebra