Case Study: VMware saves $100,000 in video production costs with Socialive

VMware saves $100,000 in video production with Socialive

VMware, a leading provider of multi-cloud services, faced a fragmented and costly video ecosystem that lacked interoperability. The challenge, led by Senior Manager Craig Chapman, was to consolidate tools and create an automated, cohesive workflow to support extensive video needs for internal comms and major events like VMware Explore. They turned to Socialive's CreatorSuite platform to solve this.

Socialive implemented its enterprise-ready, cloud-based video creation platform, which featured robust integrations and security. This solution enabled a fully automated production workflow for the VMware Explore event, eliminating the need for physical hardware and extensive editing. As a result, VMware saved approximately $100,000 on a single project, which equated to about $1,000 in savings per video, while significantly reducing production time.

VMware