Case Study: Audible achieves up to 7× engagement lift on LinkedIn Live with Socialive

Audible - Customer Case Study

Audible partnered with Socialive to livestream the ribbon-cutting of its new Innovation Cathedral on LinkedIn Live. The challenge was to deliver a polished, engaging broadcast—complete with a countdown title roll, multiple live camera scenes, branded graphics, and pre-recorded video clips—that would maximize reach and interaction on social platforms.

Socialive provided the live-production tools and workflow to orchestrate multi-camera switching, integrated graphics, and playback of pre-recorded assets for the LinkedIn Live event. The results: Audible’s first LinkedIn Live earned 6x more comments than its average Facebook video post, 2.5x more total interactions than on Facebook, and more than 7x the engagement of its typical LinkedIn post.

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