Case Study: Hourly grows Instagram followers organically with Socialinsider

How Hourly increased their Instagram followers from 0 to 1700+ in less than one year, all organically

Hourly, an insurtech company, needed to grow its social media presence organically from scratch and understand its competitive landscape. As a new company, they sought a tool to analyze competitor strategies and discover effective tactics without spending excessive time on manual research. They turned to the vendor SocialInsider for its social media analytics and benchmarking solution.

Using SocialInsider, the team conducted weekly competitor research and benchmarking to gain insights and find new content ideas. The platform's ease of use and powerful reporting features saved them time and informed their strategy. This solution helped Hourly achieve significant organic growth, increasing their Instagram followers from 0 to over 1,700 and their Twitter followers from 0 to over 700 in less than a year.

Hourly

Ben Harborne

Head of Marketing