Case Study: Aspen Dental boosts recruitment awareness with Socialfly influencer campaigns

Aspen Dental drives 143K video views with Socialfly

Socialfly partnered with Aspen Dental, which was looking to build a stronger recruitment pipeline and reputation among dental students. The challenge was to enhance awareness and connect with potential candidates in the academic community.

Socialfly’s solution involved executing three campaigns that year, partnering with 31 dental student influencers on Instagram to create authentic content. The campaigns generated 123 content pieces, driving 442K impressions and over 16K engagements with a high view rate. These results significantly boosted Aspen Dental’s resonance with future dental professionals.

Aspen Dental