Case Study: Major Fashion Brand achieves 6x Social Ad-Spend ROI with SocialFlow

Major Fashion Brand - Customer Case Study

Major Fashion Brand, a leading high-end global fashion and designer footwear brand, was already using SocialFlow to publish organic content on Facebook and Twitter. The brand wanted to expand into direct response and eCommerce campaigns, but management was skeptical that social ads could deliver the same ROI as traditional paid channels like search and AdWords.

SocialFlow implemented a trial using custom audiences, website pixels, and approved CRM data to target relevant customers across Facebook and Twitter. The campaign delivered significant results, including 6x return on social ad spend and increased merchandise sales, leading the brand to increase budget for ongoing engagement and eCommerce initiatives.