Case Study: Global Automaker achieves expanded reach and high engagement (avg 4.3% CTR) with SocialFlow

Global Automaker - Customer Case Study

A global automaker needed a Facebook ad campaign that would reach beyond its traditional audience while remaining easy for its agency to execute. The challenge was to expand reach efficiently and avoid wasted ad spend by identifying which content would perform best with new audiences.

The automaker used SocialFlow’s Crescendo platform to partition audiences, automatically build and test ads, and act on real‑time engagement signals. SocialFlow recommended high‑performing organic posts for one‑click paid promotion, extending reach and improving efficiency—resulting in unprecedented engagement with an average CTR of 4.3% and peaks up to 8% (vs. typical industry CTRs of 0.1–0.8%).