Case Study: Taste of Malwa achieves nationwide revenue growth with SocialChamps Media

Taste of Malwa surpasses store revenue online in 45 days with SocialChamps Media

The vendor SocialChamps Media partnered with Taste of Malwa, a traditional sweet shop in Indore aiming to increase local store footfalls and expand beyond its immediate geographical area. The challenge involved balancing in-store and online sales growth while building a nationwide online presence.

SocialChamps implemented a comprehensive digital strategy including targeted Facebook and Instagram campaigns, a robust SEO plan, and an e-commerce pilot. They utilized WhatsApp for engagement and expanded into online marketplaces and grocery partnerships. This solution led to online revenue surpassing store revenue within 45 days, with a strong average order value and low acquisition cost, transforming the local shop into a national brand with a new experience store.

Taste of Malwa