Case Study: Amazon Prime Video UK achieves 17m+ views with SocialChain's TikTok video series

Amazon Prime Video UK drives 17m+ views with SocialChain

Amazon Prime Video UK challenged SocialChain to support the launch of the second season of its show "Modern Love" by creating a TikTok series focused on championing LGBTQ+ creators and stories.

SocialChain produced a high-quality, platform-native video series featuring six LGBTQ+ TikTok creators sharing their personal love stories through poetry. The campaign achieved over 17 million views and 200,000 active engagements, and it won three Digiday Awards and one Lovie Award.

Amazon Prime Video UK