Social WiFi
38 Case Studies
A Social WiFi Case Study
Chefs Hall, a premier food hall in Toronto, faced the challenge of implementing a seamless method to collect customer information and use it to drive foot traffic and sales for its vendors. To achieve this, they partnered with Social WiFi to leverage its WiFi and SMS marketing services.
Social WiFi implemented a solution where customers logged into the WiFi using their phone numbers, building a valuable contact database. The vendor then sent automated promotional SMSs shortly after login and re-engagement messages to inactive customers. This strategy resulted in 35,000 WiFi connections, over 6,000 SMSs sent, and a 24% customer return rate, successfully increasing foot traffic and boosting sales for vendors.