Case Study: Catering by Michaels achieves secure client data and streamlined event planning with Social Tables

Why Catering by Michaels Trusts Social Tables with Sensitive Customer Data

Catering by Michaels, the premier full-service event caterer in the greater Chicago area serving clients from intimate dinners to large-scale events like Lollapalooza and the NFL Draft, needed event technology that simplified room-set design and seating while protecting highly sensitive customer data. Director of Operations Jeff Ware rejected free, ad-supported tools over concerns they could compromise client information and weaken long-standing customer relationships.

They implemented Social Tables, gaining a secure platform with a modern interface that staff learn quickly and use in real time. The result: faster onboarding, reduced training time, nearly eliminated paperwork, smoother communication of revisions, and confidence that customer data remains protected.

Catering By Michaels

Jeff Ware

Director of Operations