Case Study: Cosnova boosts conversions with Social Native UGC

Cosnova sees a 30% increase in conversions after implementing a UGC gallery

Cosnova, the parent company behind the cosmetics brands essence and CATRICE, wanted to strengthen its eCommerce presence and increase sales on its site. To help address this challenge, the company worked with Social Native to improve how its products were presented online, using user-generated content on product pages.

Social Native helped cosnova source creators and add authentic UGC galleries to its product pages instead of relying on staged photography. This led to a 30% increase in conversion rate for products featuring the Social Native gallery, and users who interacted with the gallery saw a conversion rate per click of over 19%.

Cosnova