Case Study: Victory Fund strengthens its digital presence with Social Driver

Victory Fund wins more open LGBTQ elected officials in 2017 with Social Driver

Victory Fund, a non-profit organization dedicated to supporting LGBTQ political candidates, faced the challenge of raising the visibility and turnout for those candidates to increase the number of openly LGBTQ elected officials. To achieve this, they partnered with vendor Social Driver for a comprehensive digital strategy overhaul, which included website creation and technical services.

Social Driver built two new, responsive websites for Victory Fund and Victory Institute, providing a modernized brand image and implementing a new CRM system. This solution led to a record-setting election year with more candidate wins than ever before, alongside improved fundraising, communications, and data-driven operations for the client.

Victory Fund