SOCi
154 Case Studies
A SOCi Case Study
NuMark Credit Union, a credit union serving the Chicago area, faced a challenge in managing its digital presence and customer engagement across platforms like Google and Facebook. With limited staff resources, they needed a partner to improve local listings accuracy and become more responsive to customer reviews. They turned to the vendor SOCi for its local search platform and reputation management services.
SOCi implemented a comprehensive program to sync and manage NuMark's location data across major search and navigation platforms. Using SOCi's dashboard for review monitoring and response, NuMark saw significant improvements. Measurable impacts included a 45% increase in branded searches, a 126% rise in website clicks, and a 131% increase in phone calls over the previous period.