Case Study: Mucho Burrito boosts local search visibility and review response rates with SOCi

Mucho Burrito boosts review response rates to 98% with SOCi

Mucho Burrito Fresh Mexican Grill, a large Canadian fast-casual Mexican restaurant chain, faced challenges with its localized digital marketing. Their online listings were not optimized, review response times were slow, and they lacked a user-friendly platform to manage their online presence across multiple locations. They partnered with the vendor SOCi to manage their listings, social media, and reviews in order to increase brand awareness and drive more traffic to their restaurants.

SOCi provided a centralized platform that made it easy for both corporate and local teams to manage and optimize their online profiles. This solution dramatically improved Mucho Burrito's visibility and engagement. Key results achieved with SOCi include reducing their average review response time from a week to just over 24 hours, achieving a 98% response rate, and improving their average local ranking for "Mexican restaurant near me" to 2.5, which places them in the coveted Google 3-pack.

Mucho Burrito Fresh Mexican Grill