SOCi
106 Case Studies
A SOCi Case Study
Lincoln Property Company, a large property manager with development and investment properties in more than 200 cities, wanted to maximize social media by building local brand awareness and growing its fan base at the property level. It also aimed to increase reach and engagement for each individual property. SOCi helped support that effort through its localized social solution.
Since 2016, Lincoln Property Company has used SOCi’s customized solution to reach new residents and retain them with highly relevant, localized content. The partnership has increased awareness and social presence across its properties, and Lincoln reported 16,278 monthly impressions, 14,827 total monthly reach, and 1,664 total fan count.