SOCi
94 Case Studies
A SOCi Case Study
Youtily, a digital marketing firm that manages social media for small and medium-sized businesses, struggled to scale profitably: before working with SOCi a single Youtily manager handled about 20 accounts, forcing managers to curate content across dozens of industries, which reduced results, efficiency, and margins. To address growth and content consistency challenges, Youtily turned to SOCi’s social media management platform.
By adopting SOCi and using SOCi’s Content Center, Youtily standardized proven content across industries and let managers follow performance data to optimize posts. The switch enabled managers to handle 80 accounts each and drove measurable gains: a 4x increase in efficiency, a 300% increase in margin, and a six-month increase in client retention, while improving engagement and client satisfaction.
Benjamin Coppel
Owner