Case Study: Estrella Insurance boosts SEO, leads, and engagement with SOCi

Estrella Insurance boosts leads 24.4% with SOCi

Estrella Insurance, a provider with over 200 franchised offices, needed a robust comarketing platform to improve its local SEO, generate more leads and reviews, and grant franchisees autonomy in their local marketing efforts while maintaining corporate oversight. Their previous vendor was too limiting, so they sought a new partner and turned to SOCi for its CoMarketing Cloud solutions.

By implementing SOCi's comprehensive platform, Estrella Insurance empowered its franchisees and achieved significant measurable results. Using SOCi led to a 207% increase in total reviews year over year, a 24.4% increase in leads, and over 740,000 Google search impressions. The vendor's tools also enabled 79.3% of reviews to be responded to in under 48 hours and helped the vast majority of their locations appear in Google's Local Pack for key insurance searches.

Estrella Insurance