Case Study: BrightStar Care strengthens local social efforts with SOCi

BrightStar Care boosts social posts 757% with SOCi

BrightStar Care, an award-winning home health services and medical staffing company, faced the challenge of communicating its commitment to client and caregiver well-being at scale across hundreds of locations during the COVID-19 pandemic. To strengthen its local social efforts and share this message nationwide, BrightStar Care turned to the vendor SOCi and utilized its Content Manager product.

Using SOCi's solution, BrightStar Care dramatically increased its social media engagement, boosting posts by 757% to reach audiences online. This led to a 20% increase in review volume, which SOCi helped manage by improving the company's review response time by 48%. SOCi enabled BrightStar Care to communicate changes quickly and efficiently across all locations, allowing them to focus on delivering a higher standard of quality care.

BrightStar Care