Case Study: Associated Food Stores increases local engagement and traffic with SOCi

Associated Food Stores Increases Local Buy-In, Drives Increased Web and Social Traffic with SOCi

Associated Food Stores, an American grocery cooperative serving more than 450 independently owned retail supermarkets in the mountain west, had expanded its digital marketing across Google My Business, Instagram, and Facebook but was struggling with siloed workflows. Its team was managing social posting, social monitoring, and Meta ad campaigns across multiple platforms, which made it harder to maintain checks and balances.

By partnering with SOCi and using SOCi Reviews, Listings Advanced, Social, Local Pages, and Ads Plus, Associated Food Stores consolidated its work into one platform and streamlined local marketing execution. The company reported a 90% increase in social engagements for Facebook and Instagram, a 35% increase in Instagram impressions, a 19% increase in Google Map impressions, a 12% increase in website visits, and a 36% increase in calls from Google Business Profile; 89% of reviews were responded to in less than 24 to 48 hours.

Associated Food Stores

Madisen Gilbert

Digital Marketing Manager