Case Study: Ace Hardware boosts local marketing results with SOCi Community Calendar

Ace Hardware increases local posting by 66% with SOCi

Ace Hardware, one of the world's largest retailer-owned cooperatives, faced the challenge of creating an effective multi-location marketing strategy. Their retail owners had extremely busy schedules, so any local social media efforts needed to be turn-key to ensure adoption across thousands of global locations. To improve their processes, Ace Hardware invested in the multi-location platform from vendor SOCi.

The solution implemented was SOCi's Community Calendar, which provided a library of pre-scheduled, on-brand content that local retailers could utilize with just a few clicks. Using this service from SOCi, Ace Hardware saw a 66% increase in the number of locations posting locally. The vendor's solution also led to a 6.5x increase in users posting ads and a 6x increase in ad engagement.

Ace Hardware