Case Study: Visually (content collaboration platform) achieves scalable outreach and 38% CTR with Socedo (social outreach platform)

Visually Achieved Scalable Outreach and 38% CTR with Socedo

Visually, a cloud-based collaboration platform that connects companies with designers, writers, and developers, needed a scalable way to recruit experienced marketing professionals to guest blog and build relationships through its content channel. The challenge was to run personal, one-to-one outreach at scale that would attract qualified contributors without wasting influencers’ time.

Using Socedo, Visually combined broad bio keywords with specific conversational keywords, a simple DM CTA, A/B testing, and a clear landing page with an easy form to scale outreach and track prospects. The approach drove strong engagement — one DM variant achieved a 38% click-through rate and overall messages saw a 20% response rate — filling Visually’s pipeline with qualified guest bloggers and enabling repeatable, data-driven outreach.

Visually

Elliott Brown

Experienced Marketer