Socedo
36 Case Studies
A Socedo Case Study
SCOUT is a mobile app that aggregates and verifies military discounts, created to enrich the lives of service members and their families. The challenge was reaching and engaging the military community in a way that drove downloads and produced actionable user feedback rather than generic social media noise.
Using Socedo’s targeted Twitter outreach and personalized DMs to users connected to the military, SCOUT boosted weekly downloads by 20% and captured rich feedback that shaped its product roadmap (for example, requests for discount filtering). The campaign also increased inbound interest from businesses wanting to list offers and gave the founder confidence in Socedo’s targeting and customer success support.
Cody McGraw
Founder