Case Study: Purple Surgical achieves stronger engagement and search visibility with SO Marketing

Purple Surgical boosts top 10 keyword rankings by 266.7% with SO Marketing

Purple Surgical, a leading manufacturer of single-use surgical instruments, partnered with SO Marketing to strengthen its digital presence and create a modern platform for future growth. Their challenge was to develop a new website that effectively served healthcare professionals, procurement teams, and distributors.

SO Marketing designed and developed a new WordPress website for Purple Surgical, combining a clean, modern interface with clear navigation. Following the launch, SO Marketing provided ongoing technical SEO and digital marketing support to continuously optimize the site. This resulted in a significant measurable impact, including a 178.6% increase in key events, a 124.3% increase in session key event rate, and a 266.7% increase in top 10 keyword rankings.

Purple Surgical