Case Study: Fore Group achieves a modern, human-focused golf brand with So Interactive

Fore Group boosts users by 80% with So Interactive

The Fore Group, a global leader in golf facility management, faced a challenge as its outdated brand failed to communicate the value of its innovative software. So Interactive was engaged to help the company connect with an industry hesitant to adopt new technology by moving from a tech-first identity to a more human-focused one.

So Interactive developed a new brand identity and digital presence around the concept of "elevated drive," which led to a website with seamless UX/UI and tailored messaging. This strategy successfully increased users by 80%, generated 3.4k page visits, and achieved a 1.3M reach.

Fore Group