SO Connect
23 Case Studies
A SO Connect Case Study
Hollywood Café, an expanding film-themed café and GlowGolf chain in the Netherlands (including Hollywood Café De Kuip next to Feyenoord Stadium), needed to manage growing guest feedback across five locations and make sure new and returning visitors were satisfied. They engaged SO Connect for an all-in-one solution, specifically using the Reviews and WiFi Marketing services to centralize review monitoring and enable direct guest communication.
SO Connect implemented Reviews to gather insights and monitor ratings and WiFi Marketing to capture customer data via WiFi logins for targeted, automated messaging and offers. The result: a +1.3‑star improvement on review sites, +5,200 new social media followers and a 15% increase in returning visitors, improved Google and TripAdvisor ratings, and stronger search visibility — outcomes Hollywood Café attributes directly to SO Connect.
Gabriël Van Meerwijk
Marketing & Event Manager