Snowflake
242 Case Studies
A Snowflake Case Study
Research Now, a global market‑research firm that gathers customer data and insights for businesses, faced a legacy on‑premises data‑warehouse that couldn’t scale to meet growing needs. The environment was slow for operational analytics, vulnerable to disruptive user queries, and would have required a costly $5–10M upgrade to double capacity, limiting the company’s ability to deliver timely insights.
Research Now migrated to Snowflake’s Elastic Data Warehouse on AWS for its scalability, elasticity and lower management overhead, integrating with existing tools like Informatica and Tableau. The move delivered immediate performance gains and much faster report generation (especially for Finance), reduced infrastructure costs and day‑to‑day management, and enabled the company to securely store, transform and analyze larger datasets at scale.
Michael Bigby
CTO, Research Now