Case Study: Purple achieves 40% increase in production and dramatically improved fulfillment with Snowflake

Purple Uses Snowflake to Dramatically Increase Fulfillment and Production Rates

Purple, the bed‑in‑a‑box maker behind the patented Purple® Grid, faced growing production and fulfillment challenges after introducing three new mattress models and onboarding wholesale partners. Existing systems left inventory and department data siloed, causing back‑orders and slowing the company’s ability to reliably deliver products to customers nationwide.

Purple moved its data warehouse to Snowflake and integrated it with analytics tools like Looker to centralize fresh inventory, supply‑chain and demand data. That single source of truth enabled better forecasting and cross‑team coordination, boosting daily production by about 40%, speeding fulfillment (often to delivery within days), reducing shipping irregularities, and improving customer satisfaction and competitive positioning.

Purple

Scott Clark

Head of Analytics