Case Study: Greenhouse achieves on‑demand raw data sharing and faster client insights with Snowflake

Accelerating Collaborative Digital Advertising with Modern Data Sharing

Greenhouse, a 550‑employee marketing and advertising agency in Eindhoven, leverages billions of customer interactions to guide digital advertising. The team wanted to give clients on‑demand access to raw data for deeper analysis, but its existing self‑service reporting wasn’t built for big‑data queries and sharing raw datasets required costly, complex cloud setups — a problem made more urgent by GDPR requirements for flexible, secure data access.

Greenhouse moved client interaction data into Snowflake’s cloud data warehouse and used reader accounts and secure data sharing to streamline access. The change cut data‑sharing time from days to minutes, let clients query raw data on demand, improved real‑time collaboration and campaign optimization, and reduced cost and effort while maintaining strong GDPR‑aligned security.

Greenhouse

Ruben Mak

Head of Data Science