Case Study: Hershey drives repeat purchases and ongoing engagement with Snipp Interactive

Hershey drives repeat purchases with a $3 PayPal rebate using Snipp

Snipp Interactive developed a solution for Hershey, which needed a way to maintain ongoing consumer engagement and easily track participation metrics for a program specific to its Weis retail channel.

The solution was a continuity rebate program that rewarded consumers with a $3 PayPal rebate after purchasing $15 of participating products over multiple transactions. Consumers could submit receipts via SMS or a custom microsite and track their status through a mobile wallet app. Snipp implemented this program to help Hershey successfully drive engagement and purchases over time.

Hershey