Case Study: Modjewel achieves a customizable modular handbag storefront with Snipcart

Modjewel, a Custom Snipcart Integration with Craft CMS

3drops, a distributed digital product agency, built Modjewel — a brand that lets customers design modular handbags — and faced a need for a fully custom, brand-forward online shop with a nonstandard product customizer. The requirements were clear: a hosted, secure solution that was simple for the client to maintain, flexible for developers, easy to style, and capable of supporting a bespoke buying flow without the headaches of self‑hosted carts or PCI compliance.

The team used Craft CMS together with Snipcart to implement a skinned, custom cart and the modular product customizer, relying heavily on Snipcart webhooks for custom logic (custom emails, logging, inventory updates, tracking numbers, etc.). The integration delivered a smooth, maintainable, and flexible shopping experience that matched the Modjewel brand, while Snipcart’s hosted model and responsive support kept development and operations simple for the client.

Modjewel

Fred Carlsen

Experienced Developer