Case Study: Ocean House achieves 10% above occupancy target with Snaptech Marketing

Ocean House surpasses occupancy goals by 10% with Snaptech Marketing

Ocean House, a luxury resort operated by HaiCo on Haida Gwaii, entered its first year of operation with no marketing presence. Their challenge was to identify and effectively reach their target market of affluent older travelers to meet their occupancy targets. They turned to Snaptech Marketing for help with developing a strategic digital marketing plan.

Snaptech Marketing implemented a comprehensive solution involving Facebook and Google Search advertising. They conducted audience and creative testing, optimized the call-to-action, and used landing page variants, which led to a dramatic increase in conversions. As a result, Ocean House surpassed its first-year occupancy goal by 10%, with Snaptech's digital efforts accounting for over 60% of total guest bookings and generating a 282% increase in leads.

Ocean House