Case Study: Zoom boosts employee engagement and saves hundreds of admin hours with Snappy

Zoom Spreads Smiles with Snappy’s Employee Engagement Platform

Zoom partnered with Snappy to solve a growing internal recognition problem as the company scaled past 6,000 employees. Before Snappy, Zoom had no structured way to send meaningful rewards—relying on impersonal, hard-to-track gift cards—so they needed an easy, scalable employee engagement and recognition platform to make recognition fast, personal, and trackable.

Snappy was rolled out globally, powering 50+ gifting campaigns (holidays, contests, Happy Crew nominations) and a curated reward selection with centralized tracking and simple CSV exports for compliance. The Snappy platform has driven thousands of gifts with an 89% claim rate, saved Zoom hundreds of admin hours per quarter (thousands overall), reduced costs via pay-for-redeemed-gifts, and measurably boosted engagement and gratitude across teams.

Zoom

Austin Martin

ABM & Head of Happy Crew