Case Study: Jet.com boosts employee engagement and recognition with Snappy

How Jet.com Motivates Customer Success with Snappy Gifts

Jet.com, owned by Walmart, is an online retailer of curated brands and city essentials whose customer success organization has been rapidly expanding. Jet.com’s HR team needed a scalable platform to spotlight outstanding employee performance and rolled out Snappy, using Snappy’s “mass gift send” feature (Snappy Gifts integrated with Walmart’s e‑commerce catalog) to deliver monthly and quarterly rewards.

Snappy implemented curated gifting campaigns that let awardees choose a preferred reward from Walmart‑sourced product lists, powering Jet.com’s Monthly Customer Success Awards. The program drove overwhelmingly positive employee feedback, prompted expansion of Snappy rewards to Fraud Prevention and Order Ops teams, and boosted recognition adoption and engagement across the company—outcomes celebrated by both Jet.com and Snappy.

Jet.com

Bob Frendt

Master Blaster, Supervisor