Case Study: The Advisory Board Company achieves rapid, cost-effective migration to salesforce.com with SnapLogic

SnapLogic Makes Migration from On-Premise CRM Software to the salesforce.com a Snap

The Advisory Board Company, a provider of performance-improvement services to more than 2,800 member organizations, needed to migrate a large, heavily customized Microsoft CRM installation to salesforce.com while keeping an on-premise SQL Server data warehouse. With more than two million records (and several Salesforce objects projected to exceed 500,000), the IT team found existing tools like SSIS and Salesforce Data Loader inadequate and sought an efficient, cost-effective integration pipeline to synchronize on‑premise and cloud systems.

The company deployed SnapLogic Server and the salesforce.com snap from the SnapStore to build drag‑and‑drop integration flows, connecting the on‑premise CRM and SQL Server to Salesforce. The solution delivered pay‑as‑you‑go pricing and vendor‑agnostic tools, reduced costs and risk, sped time to cloud integration, scaled to enterprise volumes, and enabled rapid adoption of additional cloud services.

The Advisory Board Company

Steven Mandelbaum

Managing Director