SnapDragon
11 Case Studies
A SnapDragon Case Study
Ooni, the portable pizza oven brand, needed stronger brand protection as infringers were using its copyright, design, and trademark rights to copy imagery and name, putting its reputation, revenue, and IP investments at risk. SnapDragon partnered with Ooni to help monitor and respond to these threats worldwide.
Over a 3-year partnership, SnapDragon detected and enforced action against infringers, including Chinese sellers attempting to misuse Ooni’s design rights globally. The result was more effective brand protection across markets, helping Ooni keep its brand reputation and innovation protected.
Christie McCluskey
General Counsel