SnapComms
52 Case Studies
A SnapComms Case Study
Holiday Inn Club Vacations’ Owner Support Group — a 270-strong team answering enquiries for 26 U.S. resorts — needed a faster, more reliable way to get urgent, up-to-the-minute information to staff without interrupting agents on the phone. Email wasn’t working for time-sensitive updates, so Holiday Inn Club Vacations turned to SnapComms and a suite of channels (desktop alerts, desktop tickers and questionnaires/surveys/quizzes) that bypass email and deliver controlled, high-visibility messages directly to employees’ screens.
SnapComms’ tools were implemented with features like audience segmentation, message recurrence and quick-publish templates, and became central to daily operations (in use since 2014). The solution proved critical during Hurricane Matthew when rapid alerts and tickers kept staff informed in a fast-changing situation; SnapComms’ dashboard metrics show consistent 100% message success/read rates, reduced time spent hunting for information, and elimination of the “lost-in-inbox” problem.
Lisa Christie
Director of Owner Support