Case Study: Texas Tech University achieves faster, more productive student support with SnapComms Desktop Ticker

How Texas Tech Kicked Emails For Tickers And Scored Big On Productivity

Texas Tech University, a top-ranking education institution in Lubbock, Texas with 60 administrative staff supporting 36,500 students, struggled in its Office of Student Financial Aid with thousands of loan and scholarship applications. Daily group emails about batch statuses were time-consuming to search, easily missed, and provided no visibility that staff had seen the updates, so the team needed a simple, always-visible communications channel. SnapComms was engaged to address this issue with its Desktop Ticker product.

SnapComms deployed its scrolling Desktop Ticker to deliver bite-sized, news-style headlines directly to employees’ screens (configurable to stay on-screen or reappear on a schedule), with setup taking “two minutes or two.” The ticker has been in use for more than two years, staff now scan it while multitasking, refer to it for almost every enquiry, and no longer dig through emails—resulting in reduced inbox clutter, faster, more accurate responses, and noticeably expedited productivity for the team.

Texas Tech University

Nikki Sosa

Section Supervisor