SnapComms
52 Case Studies
A SnapComms Case Study
Guardian Group, a Caribbean financial services organization with about 2,800 employees across nine business units and multiple countries, needed a way to unify communications during a major rebrand. With staff speaking English, Dutch and Papiamento and many field agents having limited or no regular email access, Ranuca Hamlet struggled to reach and engage remote teams and ensure messages didn’t feel “Trini‑centric.” To solve this she chose SnapComms and deployed four channels—desktop alerts, desktop tickers, digital newsletters and questionnaires—to deliver timely, targeted internal communications.
SnapComms was implemented quickly without ongoing IT support and allowed Hamlet to segment audiences by territory or business unit, run surveys and quizzes that captured feedback with “zero time collecting the data,” and push messages directly to field staff who previously had to visit an office to get emails. The solution reached the group’s ~2,800 employees (including ~900 field agents), supported rebrand rollouts and internal sales campaigns, improved engagement and was widely well received by staff. SnapComms enabled faster, more relevant communication and measurable improvements in feedback collection and message delivery.
Ranuca Hamlet
Communications Manager