Case Study: Siemens stays ahead with digitalization and automation with snapADDY

Siemens streamlines trade show lead management with snapADDY for 86,000 employees

Siemens, a leading global technology group, sought to enhance its digitalization and automation efforts, specifically for lead management at trade shows. To address this challenge, Siemens partnered with snapADDY to implement the VisitReport solution for capturing and managing leads digitally.

snapADDY provided its VisitReport application, an intuitive lead app that allows for the digital capture of trade show leads through badge scanning and structured questionnaires. This solution enabled Siemens to maintain a professional appearance and focus more effectively on customer interactions at their booth. The implementation by snapADDY successfully supported Siemens' broader goals of driving automation and digital transformation.

Siemens