Case Study: Allied Electronics & Automation boosts conversion and customer trust with Snap36 360-degree product imagery

Allied Electronics & Automation Drives Digital Innovation with 360-Degree Imagery

Allied Electronics & Automation partnered with Snap36 after struggling to create consistent, high-quality product imagery for its e-commerce site. Relying on suppliers and a basic in-house photo setup left the company with inconsistent content that did not meet its standards, making it harder for customers to confidently identify the right product online.

Snap36 implemented a 360-degree product imagery initiative that helped Allied improve product pages, starting with an initial 10,000-product project and expanding to more than 20,000 products spinning online. The new 360° visuals improved customer trust and confidence, increased online conversion rates, boosted offline sales, and drove higher engagement from technical support and sales teams.

Allied Electronics & Automation

Dan Stewart

Vice President Marketing & E-commerce