Case Study: Xero streamlines accounting and gets paid faster with SMSGlobal SMS integration

Xero boosts SMS engagement with SMSGlobal, reaching 82% message read rates

Xero, a cloud-based accounting software company serving over 2.6 million subscribers globally, sought to optimize its operations and improve customer communication. To achieve this, Xero partnered with SMSGlobal to integrate automated SMS functionality into its platform, aiming to get paid faster and enhance cash flow for its small business users.

SMSGlobal implemented its SMS integration, utilizing its text messaging gateway and Zapier for custom automated workflows. This solution enabled Xero to send real-time bank notifications, invoice reminders, and transaction updates directly to customers. The integration resulted in more streamlined operations and faster payment cycles for Xero's users, leveraging the high open rates of SMS to ensure critical financial communications were received and acted upon promptly.

Xero