Case Study: Grain Link improves farmer communications with SMSGlobal

Grain Link cuts SMS costs by 3 cents per message with SMSGlobal

Grain Link, an Australian agribusiness exporting grain, needed an effective way to communicate daily with farmers about grain prices and site openings. Their challenge was to provide timely, critical information to support farmers' decisions, especially during the short harvest window. They selected SMSGlobal as their bulk SMS partner to serve as their marketing solution.

SMSGlobal implemented a flexible, bulk SMS service that allowed Grain Link to send daily messages without a locked-in contract. The solution provided timely information on optimal harvesting conditions, leading to informed decision-making for farmers. As a result, SMSGlobal helped Grain Link communicate with 650 contacts daily, reducing the cost per message by about three cents and saving significant money given the volume of 1,000 messages sent each day.

Grain Link