Case Study: Tracey Wood & Associates achieves retention of legal assistants and 30% staff growth with Smokeball

With Smokeball, a revolving-door criminal defense firm starts retaining legal assistants + grows its staff 30%

Tracey Wood & Associates, a 15‑employee criminal defense firm in Madison, WI, was overwhelmed by high‑volume traffic and DUI matters that demanded speed and accuracy from legal assistants. The firm relied on paper files and Excel spreadsheets, which led to repetitive admin work, discovery backlog and frequent assistant turnover until they turned to Smokeball, implementing Document Automation, Workflows, Office365 integration and e‑filing.

Smokeball centralized emails, calendars and documents by matter, eliminated double data entry with Document Automation, and used Workflows to speed training—helping the firm keep every team member through 2021. As a result, Tracey Wood & Associates hired two new attorneys and two legal assistants, grew staff by 30% and increased caseload by 20%, while reclaiming time previously spent on administrative tasks.

Tracey Wood & Associates

David Dewald

Office Manager